- Bachelor's Degree (S1), preferably majored in marketing, communication, or related field
- Minimum 2 years of proven working experience in digital marketing
- Hands on experience in content management
- Excellent copywriting skills
- Ability to deliver creative content (text, image and video)
- Knowledge of online marketing channels
- Possess a good understanding of Social Media Organic & paid ads
- Past experience with web analytics, A/B testing, and inbound marketing tactics
- Ability to handle the budget for organic & paid ads.
- Familiar with some basic tools such as Google Analytics
- Familiar with Google Ads and Facebook Ads Manager.
- Familiar with Prospecting Marketing, Retargeting, and Acquisition
- Proficient in using smart CTAs and smart form features to optimize for the lifecycle stage and progressively profile our leads.
- Good time-management skills
- Ability to multitask & prioritize duties
- Strong interpersonal and communication skills
- Build and manage the company's social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels that may be deemed relevant
- Create shareable content appropriate for specific platforms to drive traffic and customer engagement
- Monitor and engage in relevant social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences
- Run regular social promotions and campaigns and track their success
- Plan and execute all digital acquisition activities (for mobile app and website) using ads platform including SEM, social media, display advertising campaigns, affiliate marketing, programmatic, etc.
- Work on a budget to reach maximum KPI keeping the CAC at the optimum level. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the insights. Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Plan and create a small-scale A-B test campaign to optimize campaign and creative performance better.
- Suggest new digital channels that have the potential to increase new user numbers in an efficient way.
Tentang Perusahaan
Bima Sakti Alterra adalah perusahaan TI yang melayani kebutuhan bisnis dan organisasi seperti PDAM, Rumah Sakit, Dinas & Badan Pemerintah Daerah dalam penyediaan aplikasi bisnis dan operasional.
2009
Mulai menjalankan project baca meter, pivot ke baca meter air sampai 2011 mulai membentuk perusahaan tersendiri dengan brand Baca Meter Bimasakti yang sudah menjadi produk.
2014
Mengembangkan ERP perusahaan air minum dengan brand produk SIMiBima sekaligus SIM sekolah dengan brand produk Bimasakti School.
2016
Pengembangan dari Bimasakti School ke HR sistem dengan brand produk SmartPresence - Absensi Online. Sekaligus mengembangkan metode pembayaran online untuk perusahaan air minum.
2019
Bergabung bersama Alterra Teknologi Indonesia menjadi perusahaan baru dengan nama Bima Sakti Alterra.
Beberapa Produk dari BSA
- PDAM Pintar
- Bimasakti Smart Presence
- BimaPHR
- BimaReklame
- Bima Air Tanah
- Bima Mandiri
- Bima Pemda
Karir Komunika Pratama