At Traveloka, you will join a team of passionate humans with extensive world-class experiences. Find delight in developing trailblazing digital solutions for account management, transaction control and enhancement of loyalty programs and repayment options.
Empowering your creative freedom is important to us here at Traveloka, and we look forward to celebrating your exciting discoveries! Level up your game and join us in our quest to simplify the lifestyle aspirations of over 100 million people everyday.
As a Marketing & Communication at Traveloka, you will have the creative authority to manifest, inspire, influence, and storytell what we are all about; the exciting services we provide, our impact to the world, and everything exciting behind the scenes that are worth sharing.
Your Mission:
Support PMM in the crafting the Financial Services product positioning
Take full ownership and accountability on the sub-product / sub-area marketing delivery
Able to independently set up and monitor marketing metrics related to certain sub-products/features, and ensure that decisions made are data driven
Start to gain knowledge of the organization's products, services, customer and marketing; able to create go-to-market strategy, collaborate in identifying new business models based upon opportunities and customer needs' fullfilment which may evolve in the future
Execute marketing strategy and optimize it for maximum ROI including and not limited to successfully manage a campaign end-to-end, from the planning, executing, evaluation and being data driven when conducting campaigns
Work with relevant stakeholders on the implementation of marketing efforts for the growth of the business
Analyze & proposed with guidance on key factors to retain customers, Increase return rate of visitors/users, Increase current customer spending/leads, and Retain customers - increase repurchase rate or repeat customers
Monitor the assigned sub-product marketing initiatives to achieve the assigned marketing goals and understand the trade-offs
Drive and manage prioritization of marketing initiatives
Are you the one:
Bachelor's degree from reputable university; MBA is a plus
Have 2-3 years experiences in e-commerce, brand management, online marketing, fast moving consumer goods industry, and management consultancy is preferred
Passion in data-driven marketing and creating growth
Good analytical, problem-solving skills, and creative thinking
Proficiency in calculation spreadsheet (Excel, Google Sheet) and presentation program (PowerPoint, Keynote, or Google Slides)
Familiarity with Google Analytics and/or any quantitative dashboard (e.g. DOMO, Tableau)
Self-driven, love challenges, have entrepreneurial spirit and get things done
Excellent communication, passion, dedication and energy
Strong sense of ownership and accountability, with good attention to details
Good interpersonal skills and ability to work well in a rapid changing environment
Traveloka