- Participates in annual strategic planning process. Develops annual plans that ensure long-term brand growth for assigned brands by analysing product, category, consumer, and market dynamics. Plan will include strategies for product mix, product style, packaging, promotions, sales by channel forecasts, pricing, and positioning
- Oversee all content and design aspects related to packaging - new product development and enhancement
- Oversee trade and consumer communications
- Monitor progress versus plan through monthly business tracking; constant evaluation and reassessment to ensure resources are being utilised and maximised
- Assists in the development of brand marketing programs and initiatives in partnership with Sales, and outside vendors, as applicable, to deliver against the brand's annual volume & profit targets, e.g. national/regional promotions, packaging, custom advertising, and online marketing initiatives
- Minimum three years brand management experience in multinational level FMCG company
- Genuine passion for brand management in homecare category
- Strong analytic and strategic skills that help lead to drawing insights through consumer research data and trend information
- Ability to focus on multiple tasks and deadlines and effectively prioritise and manage them, while maintaining a high level of attention to detail
- Proven ability to support and collaborate with other teams and develop/provide information, materials and programs as needed
- Have an experience working together with 3rd parties (e.g Creative agency, Consumer insight vendor, Media placement agency, etc.)
- Competitive Remuneration
- Growing Career Path
- Opportunity working with top leading brand
Michael Page
