About Flip
Rafi, Luqman, and Anjar, who were college friends in Universitas Indonesia, started Flip as a project in 2015 to transfer payments to each other at a fraction of what banks would charge them. They are pioneers in the Indonesian market, with their technology now helping millions of Indonesians, both individuals and businesses, carry out bank-to-bank money transfers through a reliable and seamless app.
After five years of operations, Flip has helped Indonesians transfer money worth several trillions of rupiah and has received double-digit funding from respectable investors such as Sequoia India, Insight Partner, and Insignia. Flip’s ultimate mission is to give Indonesians access to one of the most progressive and fairest financial services in the world.
At Flip, we always strive to provide the fairest place for you to work, learn, and grow with talented and fun people in various opportunities to advance your career and get fair rewards. We believe that we have to treat employees, customers, and all stakeholders fairly and respectfully. Fair treatment for employees means we establish clear goals, facilitate our employees to achieve them, and value their contribution to the company with equitable benefits.
What you'll do
- Be the owner and define go-to-market strategy for business solutions product
- Take charge of the marketing budget and target cost-effective, high-impact channels for maximum ROI
- Own the full-stack marketing portfolio for Flip’s business solutions which includes branding to out-of-the-box growth hacking projects, on-ground activations, digital, CRM, partnerships, influencers and more.
- Identify business & optimization opportunities based on various insights from multiple target industries, accounts and client segmentations
- Having a proven experience revolving around lead generation tactics for B2B, lead nurturing and lead conversion
- Track all marketing KPIs and provide actionable insights for improvement and growth
- A/B test and execute winning marketing strategies to generate awareness, leads, consideration, conversion and retention for business solution product
- Develop and map customer journeys, personas and profiling for actionable insights and improved messaging
- Develop/pitch campaigns to a large volume of active and prospective accounts across multiple categories
- This role requires you to be a jack of all trades - you need to love marketing and growth hacking and you need to be a hustler who can get stuff done by yourself, in an error-free, data-driven manner
- Leading and mentoring the product marketing team which handling business solution product
- A Bachelor’s / Masters or an equivalent degree from reputable university
- Can write and speak English fluently
- 4-7 years of marketing experience in delivering highly successful and innovative B2B products to the market. Experience in fintech-related B2B products is preferred
- Ability to break down complex problems, identify use cases and solutions while working in an agile environment by utilizing data-driven approach
- High attention to detail, ability to insist on high standards, and proven ability to manage multiple, competing priorities simultaneously.
- Strong communication, listening, interpersonal, influencing, and negotiation skills; ability to convey important messages in a clear and compelling manner.
- Go-getter attitude that resonates with extreme ownership and accountability.
Flip (PT Fliptech Lentera Inspirasi Pertiwi) merupakan perusahaan teknologi keuangan Indonesia terkemuka sebagai platform pembayaran konsumen yang menyediakan berbagai layanan keuangan, di antaranya transfer antarbank, transfer internasional, isi ulang saldo e-wallet, pembelian produk digital, dan solusi manajemen keuangan untuk bisnis (B2B).
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