Intrepid Group ( ), an Ascential company ( ) is a leading regional Digital and Ecommerce Services Provider in South East Asia. We offer end-to-end omni-channel ecommerce management, a wide range of Digital Marketing Services and advanced Technology and Analytics to our client base of leading international brands across
10 marketplaces and multiple social platforms in all 6 SEA countries. Brands love our regional presence, our excellent pro-active ecommerce service which is enabled by our strong team, and our advanced marketing and tech capabilities. We are well-funded and growing rapidly, with many exciting opportunities to work with leading brands and ecommerce platforms across multiple categories and experience what it takes to drive a successful ecommerce business end to end
The Role:
As Head of Marketing, you will lead a team of Digital Marketers and be responsible for building relationships and overseeing clients' digital marketing activity, with a primary focus on ecomm platforms (Lazada, Shopee, Tokopedia). This is an outstanding opportunity to become a go-to person in all aspects of Digital Marketing covering: marketing strategy, media planning & optimization, creative services, and content. In your role, you will be expected to provide holistic advice to clients on our digital offering based on their objectives and ambition, whether it is eCommerce or brand related. Success in this position requires having a broad knowledge of media channels such as Google Search, Facebook Advertising, Instagram, and Social Media, plus creative and content solutions (social media management, live streaming, creative services, etc). Also having an understanding of how platforms like Tokopedia, Lazada, and Shopee work is vital to your role.
In this crucial role, you will be expected to be top-notch in marketing and work closely with both the Business Development and Category Management teams to understand customer requirements. A key component is to be able to work closely with various internal and external departments including, but not limited to, Key Account Manager, Performance Marketing Specialists, Production, Design, and Operations to ensure smooth execution and planning for your marketing campaigns. You are the first point of contact for the digital marketing know-how of the company. We look for candidates who enjoy solving problems and building new initiatives.
This position will be based in Jakarta, Indonesia.
Responsibilities:
- Build strong relationships with Brand partners/Clients, platforms (ie. Lazada and Shopee), and digital partners (ie. Google, Facebook, Line), counterparts, and brands partner.
- Overall responsibility for the ID Marketing Solutions Clients, as client lead
- Develop and mentor the Performance Marketing Team
- Grow account adoption of different Marketing Solutions and Insights Services
- Deliver expert recommendations on the best use of digital marketing services
- Develop strategic digital plans
- Provide insights on campaign performance to drive long-term marketing results
- Ensure all brand KPIs are met from a marketing perspective
- Collaborate with the management team on new marketing initiatives
- Bachelor's Degree or equivalent
- Minimum 5+ years of relevant work experience in Ecommerce or Digital Marketing
- Strong analytical skills and making suggestions based on perceived data
- Strong interpersonal, relationship and communication, listening, and negotiation skills
- Ability to develop a brand eCommerce strategy and translate this into annual & monthly activation plans
- Experience in developing digital campaign plans across brand and acquisition objectives
- Analytical skills to analyze data and make performance improvement suggestions
- Experience working with creative and content teams
- Project management experience
- Excellent written and spoken English
- Good excel and PowerPoint skills
- Competitive salary package, performance-based
- Key external-facing position in a fast-growing international eCommerce company that has strong momentum and strong competitive differentiators (team, technology, regional footprint), this role offers an exciting growth journey and opportunity to co-create our success story.
- You will work with leading brands across different categories to shape their presence across all eCommerce platforms in the years to come and will have a broad view of the latest developments in the South East Asian digital ecosystem.
- Help drive digital growth for brands outside of eCommerce, to cover social commerce and brand.com
- Ample opportunity for personal and professional development, both on the job and through regular training (Ecommerce topics, soft skills, and leadership training).
Intrepid Group