- Ensure successful planning, execution, and optimization for key traffic KPIs via paid, organic & own media channels
- Analyze and report organic and paid performance on all social media platforms.
- Collaborate with the business and tech departments to share funnel conversion improvement ideas, and feedback, as well as present results.
- Providing constructive feedback with proven data to the team to help the content performance improvements.
- Manage budgets and campaigns across all digital channels to drive strong return on investment and efficient Customer Acquisition Cost (CAC).
- Has at least 2 years of previous work experience as a Social Media Analyst or performance marketing-related roles.
- Hands-on experience running, optimizing, analyzing, and reporting social media ads (Meta, Tiktok, Twitter, and LinkedIn).
- In-depth understanding with experience in analyzing and interpreting Google Analytics data.
- Preferably has a BSc in Marketing, Communications, or a related field. Candidates with marketing-related licenses and certifications will be prioritized.
- Able to do data analysis and recognize patterns and the latest trends on social media.
- An individual with excellent communication and time management skills who is able to multitask.
The Jakarta Post is one of Indonesia’s most influential newspapers that provides content and services in line with its role as a leading media in the country and Southeast Asia (SEA) region. Established on April 25, 1983, The Jakarta Post has the vision to drive transformative change in Indonesia and for Indonesia through bold, ethical, responsible, and independent reporting; critical perspective; and influence. The Post has constantly evolved, providing diversified products in the increasingly digitalized era. The Post’s products are not limited to print newspapers but also to websites and social media. It also provides events such as webinars (IG Live sessions) where readers have access to high-profile speakers and decision-makers; and Master Classes, writing courses that will help your writing and corporate needs. In collaboration with Tenggara Strategics, the Post also provides up-to-date research and intelligence on political, economic and market affairs in Indonesia.
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